Strategic Management

This free textbook introduces the reader to the different approaches and schools within strategic thinking as well as the tools used to investigate the strategic environment surrounding a business. You can download the book for free via the link below. Content 1. Introduction 2. Why Strategy? 3. The Formulation of Strategy 4. Schools of strategy 5. Levels of strategy 6. Process of strategy 7. Types of Strategy 8. Stakeholder theory 9. External Analysis 10. Internal Analysis 11. Integration 12. Human resources management HRM 13. Culture 14. SWOT Analysis 14. Generic Strategy 16. Managing change 17. Growth and Decline 18. Globalization and International Strategy 19. The Basis of Strategy: Structure 20. References Sisältö Introduction Why Strategy? The Formulation of Strategy Schools of strategy Levels of strategy Process of strategy Types of Strategy Stakeholder theory External Analysis Internal Analysis Integration Human resources management HRM Culture SWOT Analysis Generic Strategy Managing change Growth and Decline Globalization and International Strategy The Basis of Strategy: Structure References Innhold Introduction Why Strategy? The Formulation of Strategy Schools of strategy Levels of strategy Process of strategy Types of Strategy Stakeholder theory External Analysis Internal Analysis Integration Human resources management HRM Culture SWOT Analysis Generic Strategy Managing change Growth and Decline Globalization and International Strategy The Basis of Strategy: Structure References