Strategic management

Intensified competition among domestic private and public sector companies and multinational companies consequent upon globalization along with strides in information technology brought paradigm shifts in the concepts of Strategic Management. In fact, principles of strategic management took a completely a new direction. The overwhelming response from the students, Lecturers, Professors and heads of various Business Schools of various universities in India, Papua New Guinea and other countries to my various books, viz., Management and Organisational Behavioural, Business Policy and Strategic Ma COVER ......Page 1 CONTENTS......Page 4 BUSINESS POLICY......Page 8 UTILITY AND APPLICATION OF STRATEGIC MANAGEMENT......Page 27 ENVIRONMENT APPRAISAL......Page 59 STRATEGIC PLANNING......Page 84 IMPLEMENTATION OF STRATEGIES......Page 126 STRATEGY EVALUATION......Page 159 SOCIAL RESPONSIBILITIES......Page 172 SKILL DEVELOPMENT......Page 184