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Big data analytics : turning big data into big money

Frank J. Ohlhorst

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مشخصات کتاب

نویسنده
Frank J. Ohlhorst
سال انتشار
۲۰۱۲
فرمت
EPUB
زبان
انگلیسی
حجم فایل
۵٫۶ مگابایت

دربارهٔ کتاب

Unique insights to implement big data analytics and reap big returns to your bottom line Focusing on the business and financial value of big data analytics, respected technology journalist Frank J. Ohlhorst shares his insights on the newly emerging field of big data analytics in Big Data Analytics . This breakthrough book demonstrates the importance of analytics, defines the processes, highlights the tangible and intangible values and discusses how you can turn a business liability into actionable material that can be used to redefine markets, improve profits and identify new business opportunities. Reveals big data analytics as the next wave for businesses looking for competitive advantage Takes an in-depth look at the financial value of big data analytics Offers tools and best practices for working with big data Once the domain of large on-line retailers such as eBay and Amazon, big data is now accessible by businesses of all sizes and across industries. From how to mine the data your company collects, to the data that is available on the outside, Big Data Analytics shows how you can leverage big data into a key component in your business's growth strategy. Read more... Abstract: Unique insights to implement big data analytics and reap big returns to your bottom line Focusing on the business and financial value of big data analytics, respected technology journalist Frank J. Ohlhorst shares his insights on the newly emerging field of big data analytics in Big Data Analytics. Read more...

Think bigger and see bigger returns with Big Data Analytics

You're sitting on a gold mine. Buried deep within your backup, in your data archives, or in the data sets right under your nose, are the secrets to increasing your revenue, finding new business relationships, and making more intuitive decisions that will take your organization to the next level. In Big Data Analytics, you'll discover how to harness, analyze, and leverage your data to see big returns to your bottom line.

Author Frank Ohlhorst shares his decades of technical experience to show you how to implement Big Data analytics into any size business or industry. In Big Data Analytics, you'll discover how to mine the value of the data, expose trends that can be converted into competitive strategies, and explore data sources in more interesting and applicable ways to develop intelligence that solves problems and increases profits, productivity, and business opportunities.

Exploring the concepts behind Big Data, how to analyze that data, and the payout you can achieve from acting on your data, Big Data Analytics reveals:

  • The 4Vs of Big Data and the intrinsic value of each
  • Big Data and the business case: beyond Hadoop
  • Building the Big Data dream team
  • Choosing among in-house, outsourced, or hybrid approaches
  • The evolution of Big Data: today, tomorrow, and the next day
  • Best and worst practices
  • Bringing it all together

Any organization looking to stay ahead of the pack needs to get its arms around Big Data today. Learn how to make your data a key component of your growth strategy with Big Data Analytics.

Unique insights to implement big data analytics and reap big returns to your bottom line

Focusing on the business and financial value of big data analytics, respected technology journalist Frank J. Ohlhorst shares his insights on the newly emerging field of big data analytics in Big Data Analytics. This breakthrough book demonstrates the importance of analytics, defines the processes, highlights the tangible and intangible values and discusses how you can turn a business liability into actionable material that can be used to redefine markets, improve profits and identify new business opportunities.

  • Reveals big data analytics as the next wave for businesses looking for competitive advantage
  • Takes an in-depth look at the financial value of big data analytics
  • Offers tools and best practices for working with big data

Once the domain of large on-line retailers such as eBay and Amazon, big data is now accessible by businesses of all sizes and across industries. From how to mine the data your company collects, to the data that is available on the outside, Big Data Analytics shows how you can leverage big data into a key component in your business's growth strategy.

Unique insights to implement big data analytics and reap big returns to your bottom line Focusing on the business and financial value of big data analytics, respected technology journalist Frank J. Ohlhorst shares his insights on the newly emerging field of big data analytics in Big Data Analytics . This breakthrough book demonstrates the importance of analytics, defines the processes, highlights the tangible and intangible values and discusses how you can turn a business liability into actionable material that can be used to redefine markets, improve profits and identify new business opportunities. Reveals big data analytics as the next wave for businesses looking for competitive advantage Takes an in-depth look at the financial value of big data analytics Offers tools and best practices for working with big data Once the domain of large... The EPUB format of this title may not be compatible for use on all handheld devices. This book will focus on the business and financial value of big data analytics, demonstrate the importance of analytics, define the processes, highlight the tangible and intangible values and discuss how to turn a business liability (large scale data storage, backup and archiving) into actionable material that can be used to redefine markets, improve profits and identify new business opportunities. Tentative chapters include: The Business value of Big Data Analyticsmaking the case to the executive team, Demonstrating Value to get Team Buy-in, Nuts and Bolts of Big Data Analyticstools and best practices, Auditing Big Data, Big Data Compliance, Big Data Reporting/Dashboards, Big Data Storage and Access, Potential Pitfalls..Misreading the Numbers. « Unique insights to implement big data analytics and reap big returns to your bottom line. Focusing on the business and financial value of big data analytics, respected technology journalist Frank J. Ohlhorst shares his insights on the newly emerging field of big data analytics in Big Data Analytics. This breakthrough book demonstrates the importance of analytics, defines the processes, highlights the tangible and intangible values and discusses how you can turn a business liability into actionable material that can be used to redefine markets, improve profits and identify new business opportunities. »-- Résumé de l'éditeur Focusing on the business and financial value of big data analytics, respected technology journalist Frank J. Ohlhorst shares his insights on the newly emerging field of big data analytics in Big Data Analytics. This breakthrough book demonstrates the importance of analytics, defines the processes, highlights the tangible and intangible values and discusses how you can turn a business liability into actionable material that can be used to redefine markets, improve profits and identify new business opportunities. -- Book jacket

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